Again, here at Deadbeat we are objectively artist-centric. We like to cover the data surrounding the current landscape, especially the interesting shifts and changes created within certain subgenres. Yeat is a prime example of an artist that many people haven’t heard of, but is making major waves within his niche.
So much so, that it challenges the concept of what is “niche” or subgenre nowadays. That’s the kind of thing we like to see.
Yeat’s recent album ‘2093’ did nearly 70,000 units, enough to even give the aforementioned ‘VULTURES 1’ album a run for its consecutive #1 spot. ‘2093’ ended up in #2, but that’s FAR from a shitty situation for Yeat. His two previous albums, ‘Lyfë’ and ‘AftërLyfe’, did around 30,000 and 50,000 respectively, so the consistent growth is already incredible. Getting this close to #1 with his sound is the even more impressive feat.
Yeat’s sound is an eclectic mix of psychedelic, trap influence, rage, and electronic, all of which can be classified as subgenres within rap. The thing is, this is no longer an anomaly. That is in no way a knock to his individuality, it simply means that we’re seeing a pattern developing with the Lil Uzi Verts of the world. Artists now have so much more freedom to expand their sound, which then inspires other artists to do the same.
And we wouldn’t want it any other way. That’s what artists live and die (and live again) for.