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2024 Billboard Charts Hint At Hip-Hop Immortality

Kendrick Lamar, Future and Jay Rock on set of "King's Dead" video in 2018. Two of the former are set for a #1 in 2024.

This one will be short. Look at the number 1 albums from this year. Then look at your favorite athlete’s outfit. Then, look at how many collaborations every genre has with Hip-Hop artists and what numbers those collaborations do. Then, look at your favorite clothing brand.

Now look back at this article. The reason this is news is, two months into the new year, the top 5 of the Billboard Charts have been dominated by Hip-Hop artists. Every few years there is a feigned concern about the death of Hip-Hop, either from sources that want it dead, or from your uncle that doesn’t realize that evolution occurs and the music he enjoys literally still exists.

We’re experts on when things are dead. Hip-Hop is not one of those things. Just wanted to nip that in the bud early. That is all.

Just because it’s considered oldies now, here’s 3+ hours of 90s hip hop for ya’ll

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